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Fusion Sport has closed a $5.5 million funding round as the company’s AMS and performance platform Smartabase is increasingly adopted by the world’s top military, Olympic and professional sporting organizations. The raise was led by Sydney based venture capital fund Equity Venture Partners (EVP) with participation from Adrian DiMarco, founder of TechnologyOne, and newly formed Athletic Ventures. Returning investors include former Wallabies Captain John Eales and Brisbane Broncos Chairman Karl Morris OAM.
Around 25 professional Australian sports stars have banded together to form a new investment syndicate with the aim of dipping their toes into the start-up investment world and learning more about business along the way. Those involved in the newly formed Athletic Ventures include NBA player Matthew Dellavedova, Australian cricketer Mitchell Starc, Wallabies captain and rugby union player Michael Hooper, and Greater Western Sydney Giants AFL players Matt de Boer and Toby Greene.